Collection: OMGBoutique

OMGboutique was born in January 2022 when the team at OMGimageryCo moved their photography studio to 80 Mitchell St, Bendigo and realised there was a gap in the local market for children's clothing choices that photograph timelessly.

The idea was simple: we wanted to create a brand that would offer parents the opportunity to purchase gorgeous clothing that could be used for professional photography sessions. We were also aware that many photographers were finding it difficult to find high-quality options in their area, so we decided to do something about it ourselves!

Since then, OMGboutique has expanded into a full range of products, including baby accessories, nursery essentials, toys and so much more. We believe that every parent should be able to dress their little ones up in gorgeous clothes for fun photo shoots or just everyday life, and we are here to help make that happen!